Executive Spotlight: Interview with James Surek, VP of Sales
The 10-Second Rule: From a Leader Who Built Successful Commercial Teams at Medtronic, Advanced Bionics, Entellus and More
Original article at HS&M Executive Spotlight
James Surek has spent the last couple of decades building successful commercial teams that increase the value of companies which results in strong exits. He has done this at Medtronic Sofamor Danek, Advanced Bionics/Boston Scientific and Entellus Medical, as CCO of Stimwave, and is now taking on a new role as the CEO of the Medical Sales Nation.
As VP Sales at Advanced Bionics/Boston Scientific, he oversaw sales growth from zero to $198M, with a 31% market share, in just three and a half years, resulting in a $489M Acquisition by Sonova. Under his leadership as VP Sales and Development, Entellus achieved a 63% market share in a space formerly dominated by J&J, and was bought by Stryker for $664M. He is also co-founder of Medical Sales Nation, which offers medical sales professionals a community of peers and experts to interact with and learn from, using podcasts, interviews and other tools to communicate best practices and assist in collaboration. He’s about to publish an ebook that details out the step by step process he’s used to build these sales forces. The book is free, and he has agreed to share some of what he’s learned about building a commercial team.
Keep reading at HS&M to find out the four key areas of focus he has determined are vital…